How we magically handle privacy

Privacy Policy

Magic ACTLAB is committed to protecting your privacy. This Privacy Policy explains what personal data we collect, how we use it, and what rights you have under GDPR and other applicable privacy laws. By using this website, you agree to the terms described below.

Who We Are

Magic ACTLAB
Email: rune@rune.no
We are an international development program for magicians and competitors.

What Personal Data We Collect

We only collect personal data that is necessary for running the website and supporting your interaction with ACTLAB. We may collect the following information:

a) Information you provide directly

When you:
• Contact us by email or via forms
• Sign up for updates or express interest in ACTLAB
• Apply for membership

This may include:
• Name
• Email address
• Country
• Any message or information you voluntarily provide

We do not ask for or store sensitive personal data.

b) Automatically collected data

When you visit our website, we may collect anonymized technical data such as:
• Browser type
• Device type
• Pages visited
• Time spent on the site
• General location (non identifiable)

This is used only to improve the website and user experience.

c) Cookies

We use cookies for essential website functions and basic analytics. See our full Cookie Policy for details.

How We Use Your Information

We use your data only for legitimate and transparent purposes, including:

• Responding to inquiries
• Managing interest or applications to ACTLAB
• Sending updates or information you have requested
• Improving our website and services
• Ensuring technical functionality and security

We do not sell, trade, or share your data with third parties for marketing or advertising.

4. Legal Basis for Processing

Under GDPR, we process personal data based on:

• Consent – when you contact us or sign up voluntarily
• Legitimate interest – improving our site and responding to inquiries
• Contractual necessity – when managing an application or membership process

You may withdraw your consent at any time.

How Long We Keep Your Data

We store personal data only as long as necessary for the purposes listed above.

• Contact forms: typically 24 months
• Membership or application information: as long as you are part of ACTLAB or under review
• Analytics data: anonymized and stored according to tool settings

You may request deletion of your data at any time.

How We Protect Your Data

We use appropriate technical and organizational measures to keep your data secure, including:
• Encrypted communication (HTTPS)
• Access restriction practices
• Secure storage systems

No system is 100 percent secure, but we take privacy and security seriously.

Your Rights Under GDPR

You have the right to:

• Request access to your data
• Request correction of inaccurate information
• Request deletion of your data (“the right to be forgotten”)
• Restrict or object to processing
• Withdraw consent at any time
• Request data portability

To exercise your rights, contact us at rune@rune.no.

Third Party Services

We may use third party tools for analytics or hosting, such as:
• Website hosting provider
• Basic analytics (cookie-based, anonymized)

These providers operate under strict privacy and security standards and do not receive unnecessary personal data. We do not use:
• Third party advertising networks
• Social tracking pixels
• External marketing cookies

Children’s Privacy

ACTLAB does not knowingly collect personal data from children under 13. If we discover such information, it will be deleted immediately.

Updates to This Policy

We may update this Privacy Policy to reflect changes in technology or law. The latest version will always be available on this page.

Contact Us

If you have questions about this Privacy Policy or your data rights, contact us:

rune@rune.no